Breathe Aloha unveiling at Kapaa High School

Statewide campaign helps raise awareness about harmful effects of youth vaping

808NOVAPE (a project of Hawai‘i Public Health Institute) along with Keep It Flowing LLC (a multimedia design and awareness-through-art organization) have partnered once again to inspire, create, and execute a large-scale mural campaign aimed at educating Hawaii’s youth on the health harms and consequences of vaping.

Youth vaping has been declared a “major public health concern” by the U.S. Surgeon General as well as an “epidemic” by the Food and Drug Administration. Local research shows that more than 25 percent of Hawaii’s high school youth are vaping and 42 percent admit they’ve tried it. The constant advertising that vaping is “less harmful” than smoking cigarettes has created the misconception that vaping is safe. It is far from it. For statistics and additional information on the health harms of vaping, please visit 808NoVape.org.

The Breathe Aloha Mural Tour will result in colorful murals painted on Kaua’i, Hawai’i Island and O’ahu. The community-driven murals will help raise awareness about the health harms of vaping, showcase positive messages for the community, and contribute to the beautification of local school campuses.

Participating schools include:

Nanakuli High School

February 2 (painting begins)  February 15 (mural unveiling)

Kapa’a High School

February 13 (painting begins) – February 19 (mural unveiling)

Hilo High School

February 20 (painting begins) – February 26 (mural unveiling)

These dates and locations are open to the public. Media are invited to come and capture the beauty and student/community/artist collaboration. Proclamations of recognition from the respective island mayors will also be presented on the mural unveiling dates, along with representatives from the state.

Photos are available by request.

For more information please visit: https://808novape.org and  https://www.hiphi.org/tobacco/

For a complete schedule with dates and times visit: https://keepitflowingmedia.com/

About Keep It Flowing Media:

Keep It Flowing is an organization that bridges the gap between government, for-profit & non-profit agencies providing key messages like drug-prevention, anti-bullying & keiki empowerment to the community of Hawaii & beyond. Our “awareness through Art” foundation & accompanying curriculums allow us the platform to facilitate & share proven data statistics, resources & essential information in a non-sterile, fun & creative learning environment.

About Hawaii Public Health Institute:

HIPHI is a non-profit hub for health, bringing community-based organizations, government, academia, foundations, and business together to improve the quality of life for the people of Hawai’i.